Creating a Landing Page Experience
The Landing Page template allows you to create an experience that displays a single video and can optionally capture viewer information. For example, you might create an email blast for a new product with a link to a landing page site. The site would display a product video and allow viewers to enter their information to receive more information.
The process to create and publish a Landing Page experience is similar to experiences that use the other templates. However, when creating a Landing Page experience, there are some layout options and site settings documented here that you might want to take advantage of.
Creating a Landing Page experience
To create a Landing Page experience, follow these steps.
- Open the Gallery module and click the Experiences link at the top of the page.
- Click New Experience. A list of templates will display.
- Locate the Landing Page template and click Choose.
The Gallery Site Editor will open.
Changing the landing page layout
The layout of the landing page can be configured to optionally display a call-to-action or a lead form. To change the layout of the landing page, follow these steps:
- In the Gallery Site Editor, click PAGES in the left navigation.
- Click the Change Layout dropdown.
- Click on a layout option link:
- Sidebar CTA/Ad and Lead Form - Displays a lead form and call-to-action in the right sidebar to the right of the player
- Sidebar CTA/Ad - Displays only a call-to-action in right sidebar to the right of the player
- No Sidebar CTA/Ad - Nothing is displayed in right sidebar to the right of the player
The preview in the Gallery Site Editor will update to display the layout. A single video, images, text, links and calls-to-action can be added as needed. For information on using the Gallery Site Editor to customize the site, see Using the Site Editor to Customize a Portal Experience.
Using the single video selector
When using the landing page template, only a single video can be displayed. The landing page template uses the single video selector dialog vs. the collection editor used by the other templates. To select a video, follow these steps:
- Click VIDEOS in the left navigation.
- Select a Video Source, both Video Cloud and YouTube are supported.
- Select the video criteria:
- Playlist - The video resides in a playlist. Select a playlist and then select the video.
- Search - Enter search criteria for the video. The Video ID, name and short and long description fields will be searched.
- Select a single video.
- Click Save to save the changes.
Configuring a lead form
In order to use a lead form, a Campaign-enabled player that is configured with a lead form must be selected.
To select a Campaign-enabled player to use on the landing page, click VIDEO AND PLAYBACK > Player and Lead Form.
Campaign-enabled players are indicated with a Campaign icon (). After a Campaign-enabled player is selected, the dialog will update to display the lead form and Campaign connection information.
For information on creating lead forms and working with Campaign-enabled players, see Using a Lead Form with a Portal Experience.
Configuring a subdomain
Custom domains and subdomains provide an easy way to publish the site on a unique URL. For example, you may create multiple landing pages and have them published to
mycustomurl.com/shoes_campaign. For information on creating custom domains, see Configuring Custom Domains and SSL and Assigning a Custom Domain to a Portal Experience.
Exporting lead data
All data captured in lead forms can be exported using the Campaign module. For information, see Exporting Gallery Lead Data.